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Braemar Hotels & Resorts Announces CFO Transition Plan

Story Highlights
  • Braemar’s long-serving shared CFO Deric Eubanks will step down on March 31, 2026, with Chief Accounting Officer Justin Coe taking over as principal financial officer the same day.
  • A comprehensive separation and consulting agreement grants Eubanks $1.8 million in severance, ongoing bonus eligibility, and continued vesting of over $3.3 million in deferred grants while supporting a smooth financial leadership transition.
  • Looking for the best stocks to buy? Follow the recommendations of top-performing analysts.
Braemar Hotels & Resorts Announces CFO Transition Plan

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An update from Braemar Hotels & Resorts ( (BHR) ) is now available.

On March 5, 2026, Ashford Hospitality Advisors, a subsidiary of Ashford Inc., and Chief Financial Officer Deric Eubanks agreed that he would voluntarily terminate his employment effective March 31, 2026, ending his concurrent CFO roles at Ashford Hospitality Trust and Braemar Hotels & Resorts on that date. Effective the same day, Justin Coe, currently Braemar’s Chief Accounting Officer and principal accounting officer, will assume the role of principal financial officer, with the company emphasizing that he has no related-party arrangements, family ties to executives, or reportable conflicts of interest.

Under a Release and Waiver Agreement, Eubanks will receive $1,796,000 in severance paid over 12 months starting April 2026, remain eligible for a 2025 cash incentive bonus, and retain continued vesting of deferred cash grants totaling $3,316,223, in exchange for consulting support, restrictive covenants, and a broad waiver of claims. He will provide remote consulting services of up to 40 hours per month tied to the vesting of his deferred grants and up to 20 hours per week through June 30, 2026 for an additional $200,000, arrangements that aim to ensure continuity in financial and strategic matters across Braemar and the affiliated Ashford entities during the leadership transition.

The most recent analyst rating on (BHR) stock is a Hold with a $3.00 price target. To see the full list of analyst forecasts on Braemar Hotels & Resorts stock, see the BHR Stock Forecast page.

Spark’s Take on BHR Stock

According to Spark, TipRanks’ AI Analyst, BHR is a Neutral.

Overall score reflects pressured fundamentals (declining revenue and ongoing losses, with leverage risk) partially offset by resilient cash flow signals, a modestly improving technical setup, and a mixed-but-improving operating narrative from the earnings call (RevPAR and EBITDA growth led by resorts). Valuation support comes mainly from the high dividend yield, tempered by negative earnings (negative P/E).

To see Spark’s full report on BHR stock, click here.

More about Braemar Hotels & Resorts

Braemar Hotels & Resorts Inc. is a lodging real estate investment company focused on owning luxury and upper-upscale hotels and resorts. The company operates within a broader advisory and management structure that includes Ashford Hospitality Advisors and Ashford Inc., aligning its financial leadership with that of related Ashford-affiliated hospitality entities.

Braemar’s finance function has been closely integrated with Ashford Hospitality Trust and Ashford Inc., sharing a common chief financial officer across these interrelated hotel and advisory platforms. This structure underscores the importance of coordinated financial oversight and succession planning across the Ashford-affiliated hospitality complex.

Average Trading Volume: 526,090

Technical Sentiment Signal: Buy

Current Market Cap: $194.4M

For an in-depth examination of BHR stock, go to TipRanks’ Overview page.

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