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Betsson Hit by B2B Slowdown as Regulated Shift Squeezes Q1 Margins

Story Highlights
  • Betsson’s Q1 2026 revenue and EBIT fell as lower B2B licence income and higher gaming taxes from regulated markets compressed margins.
  • Strong B2C growth, especially in Western Europe and Latin America, and improving early Q2 trading signal recovering momentum despite profit headwinds.
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The latest update is out from Betsson AB ( ($SE:BETS.B) ).

Betsson AB reported preliminary first-quarter 2026 revenue of EUR 285 million, slightly below the prior year, with operating income dropping to EUR 34 million, pressured by a sharp decline in B2B licence revenue and a shift toward locally regulated markets that lifted gaming taxes and compressed gross margins. While B2C operations delivered solid growth, particularly in Western Europe and Latin America, ongoing investments in not-yet-profitable markets and weaker performance at a key B2B customer weighed on earnings, though management highlighted stabilising B2B activity and stronger early second-quarter revenue and sportsbook margins as indicators of improving momentum.

The most recent analyst rating on ($SE:BETS.B) stock is a Buy with a SEK109.00 price target. To see the full list of analyst forecasts on Betsson AB stock, see the SE:BETS.B Stock Forecast page.

More about Betsson AB

Betsson AB is a Stockholm-listed online gaming group that owns and operates fast-growing companies in the global iGaming sector. The group offers casino, sportsbook and other digital gaming products in both B2C and B2B models, with a stated strategy to outpace market growth through a mix of organic expansion and acquisitions conducted in a profitable and sustainable way.

Average Trading Volume: 930,788

Technical Sentiment Signal: Hold

Current Market Cap: SEK14.7B

For an in-depth examination of BETS.B stock, go to TipRanks’ Overview page.

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