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Baozun Inc. Reports Revenue Growth Amidst Continued Losses in H1 2025

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Baozun Inc. Reports Revenue Growth Amidst Continued Losses in H1 2025

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Baozun, Inc. Class A ( (HK:9991) ) has issued an announcement.

Baozun Inc. reported its interim financial results for the first half of 2025, showing a 5.6% increase in total net revenues to RMB4,617.0 million (US$644.5 million). Despite the revenue growth, the company experienced a loss from operations of RMB93.4 million (US$13.0 million), with a negative operating margin of 2.0%. The net loss attributable to ordinary shareholders was RMB97.0 million (US$13.5 million), similar to the previous year. The results reflect ongoing challenges in improving profitability, despite revenue growth.

The most recent analyst rating on (HK:9991) stock is a Hold with a HK$7.50 price target. To see the full list of analyst forecasts on Baozun, Inc. Class A stock, see the HK:9991 Stock Forecast page.

More about Baozun, Inc. Class A

Baozun Inc. is a company incorporated in the Cayman Islands, operating with a weighted voting rights structure. It is listed on the Nasdaq Global Select Market in the United States under the symbol BZUN. The company is involved in e-commerce services, focusing on providing technology and brand e-commerce solutions.

Average Trading Volume: 21,175

Technical Sentiment Signal: Buy

Current Market Cap: HK$1.52B

Find detailed analytics on 9991 stock on TipRanks’ Stock Analysis page.

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