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Adveritas Secures Meta Integration for TrafficGuard

Story Highlights
  • Adveritas integrates TrafficGuard with Meta’s social platforms for fraud protection.
  • The integration enhances Adveritas’s market position and expands client protection.
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Adveritas Secures Meta Integration for TrafficGuard

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Adveritas Limited ( (AU:AV1) ) has provided an update.

Adveritas Limited has announced that Meta Platforms Inc has approved the integration of its ad verification product, TrafficGuard, with Meta’s social media platforms, including Facebook and Instagram. This integration allows TrafficGuard to offer real-time fraud protection across Meta’s channels, enhancing the value proposition for advertisers by safeguarding performance campaigns and reducing wastage. The move aligns with Adveritas’s mission to provide transparent protection across major ad channels and positions the company to capture a greater share of digital ad spend. This development is expected to expand the scope of protection within existing client accounts and attract new customers, thereby strengthening Adveritas’s market positioning.

The most recent analyst rating on (AU:AV1) stock is a Buy with a A$0.20 price target. To see the full list of analyst forecasts on Adveritas Limited stock, see the AU:AV1 Stock Forecast page.

More about Adveritas Limited

Adveritas Ltd (ASX: AV1) is a pioneering technology company in the advertising technology space, focusing on AI-driven solutions for ad-fraud prevention and performance optimization. As the parent company of TrafficGuard Pty Ltd, Adveritas leverages big data and AI to offer cutting-edge software solutions that help businesses optimize their advertising spend and improve campaign performance. The company is well-positioned at the intersection of AI and advertising technology, capturing a share of the rapidly growing ad tech market with its industry-leading products.

Average Trading Volume: 601,856

Technical Sentiment Signal: Buy

Current Market Cap: A$140.7M

For detailed information about AV1 stock, go to TipRanks’ Stock Analysis page.

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