Entertainment giant Comcast (CMCSA) traded lower again in premarket trading on Tuesday after falling more than 3% on Monday. The drop came after regulators said the company will pay a $1.5 million fine tied to a vendor data breach that exposed personal information from about 237,000 customers, according to the Federal Communications Commission (FCC).
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FCC Points to Vendor Failure
According to the FCC, the breach came from a third-party debt-collection vendor that Comcast worked with until 2022. The vendor, Financial Business and Consumer Solutions (FBCS), suffered the data breach in 2024, affecting Comcast internet, TV, and home security customers.
The agency also noted that FBCS had already filed for bankruptcy before the breach was made public in August 2024, raising concerns about how customer information was managed and monitored.
As part of the settlement, Comcast must now follow a new compliance plan with stricter rules and closer oversight of vendors that handle customer data.
Company Responds to FCC Action
Comcast said in a statement that it does not accept blame for the breach and has not admitted to any wrongdoing. The company added that its own systems were not hacked and that the vendor was expected to follow Comcast’s security standards.
Comcast also said it will continue improving its cybersecurity policies and remains committed to protecting customer information.
Is Comcast Stock a Good Buy Right Now?
Turning to Wall Street, analysts have a Moderate Buy consensus rating on CMCSA stock based on eight Buys, 15 Holds and one Sell assigned in the past three months, as indicated by the graphic below. After a 38.75% loss in its share price over the past year, the average CMCSA price target of $36.23 per share implies 36.92% upside potential.
See more CMCSA analyst ratings