Carvana (CVNA) stock was on the move Friday after its stock split caught the attention of traders. The used-car retailer enacted a five-for-one stock split following shareholder approval during its meeting earlier this week. Now that this split has gone into effect, investors are reevaluating taking positions in the company.
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Carvana stock underwent a split to reduce the price of the shares. Doing so allows more investors to purchase the company’s shares. Investors will also note that this marks the first time that Carvana has split its stock. Carvana noted that the stock split was needed after the company’s shares experienced massive growth in 2025.
The Carvana stock split also resulted in updated analyst coverage. Four-star William Blair analyst Sharon Zackfia reiterated a Buy rating and set a $77 price target for CVNA stock, suggesting a possible 3.45% downside. The analyst said the split doesn’t affect her earnings outlook for the company. She also claimed the company still has a strong growth trajectory and competitive positioning.
Carvana Stock Movement Today
Carvana stock was up 0.33% on Friday, but was still down 4.9% year-to-date. Investors will also note that the stock has rallied 49.19% over the past 12 months.
CVNA stock trading activity today saw some 542,000 shares change hands, compared to a three-month average daily trading volume of about 2.84 million shares.
Is Carvana Stock a Buy, Sell, or Hold?
Turning to Wall Street, the analysts’ consensus rating for Carvana is Strong Buy, based on 14 Buy and four Hold ratings over the past three months. Most analysts have yet to update their price targets after the company’s stock split. As a result, their price targets are much higher than the current price, but these targets do not reflect their current opinions on CVNA stock.
