Shares of Opendoor Technologies (OPEN) jumped 30% in pre-market trading Monday, as the housing platform company became the latest target in the meme stock frenzy. Since Tuesday, July 15, OPEN stock has skyrocketed over 188% by Friday’s market close. The company has caught the attention of retail traders, leading to a spike in trading over the past few days.
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What Does Opendoor Technologies do?
Opendoor Technologies is a digital platform that streamlines the process of buying and selling homes. It allows homeowners to quickly sell their property by requesting an instant cash offer online. Meanwhile, buyers can explore and purchase homes directly through Opendoor’s website or app, often without needing a real estate agent.
What’s Happening with OPEN Stock?
Opendoor Technologies saw its stock soar from around $11 in July 2020 to over $30 by February 2021. However, by the end of 2022, shares had plunged to just $1.16 per share. The sharp decline came amid rising interest rates, which drove up borrowing costs and hurt the company’s core business.
Recently, Opendoor has captured the attention of retail investors over the past week, with its stock skyrocketing more than 180%. The rally was sparked by a bullish July 14 post on X from EMJ Capital’s Eric Jackson, who laid out a turnaround case for Opendoor and set a bold long-term price target of $82 per share.
Jackson also anticipates Opendoor will post its first positive EBITDA in August. He applauded the company’s shift in strategy, choosing to partner with real estate brokers rather than compete against them. Additionally, the company has also aggressively slashed costs and now faces limited competition.
Is OPEN Stock a Good Buy?
Turning to Wall Street, analysts have a Hold consensus rating on OPEN stock based on one Buy, three Holds, and one Sell assigned in the past three months. Furthermore, the average OPEN price target of $0.83 per share implies 63.1% downside risk.
