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Vail Resorts price target lowered to $169 from $185 at UBS

UBS lowered the firm’s price target on Vail Resorts (MTN) to $169 from $185 and keeps a Neutral rating on the shares. Pass unit growth is likely to remain in negative territory for the ’25-’26 ski season, and Vail’s 7% pricing could translate into a 2%-3% net pricing increase given the Epic pass mix, the analyst tells investors in a research note. The firm estimates underlying same-store visitation down -2% to -3%for Vail this year after what has been an overall decent ski season and snow conditions throughout the season.

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