United Airlines becomes official airline partner of Golden State Valkyries

United Airlines (UAL) and the Golden State Valkyries announced a multi-year sponsorship with United as founding partner and the organization’s official airline ahead of the Valkyries’ inaugural season at the Chase Center. In addition to digital signage inside and outside of Chase Center, a social content series, and an in-market promotion, United will partner with the team on initiatives like “Connecting Communities,” which will give local youth basketball teams the chance to attend a Valkyries game, participate in a player meet-and-greet, and attend a skills clinic. United and the Valkyries will also drive the season-long initiative “Soar with Her,” a mentorship program that pairs young girls with players, coaches, and leaders from the Valkyries to foster personal growth, leadership skills, and confidence.