BTIG analyst Vincent Caintic says the firm’s bullish thesis on Synchrony (SYF) remains intact following management’s bullish commentary on its 2Q25 earnings call. The fir, which has a Buy rating and $100 price target on Synchrony shares, expects Synchrony to continue to win large merchant partnerships such as the announcements made this morning of a Buy Now Pay Later product with Amazon (AMZN), the physical card rollout for PayPal (PYPL), and the win of the credit card partnership with Walmart (WMT). BTIG thinks think Bread Financial (BFH) will benefit from the same trends that Synchrony posted, is incrementally negative on Affirm (AFRM) following the announcement that Synchrony is providing Buy Now Pay Later at Amazon, which is an existing Affirm relationship, and says Synchrony’s announcement that it is ramping up Buy Now Pay Later at Lowe’s (LOW) is negative for Progressive (PRG).
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