Roku price target raised to $110 from $100 at Wedbush

Wedbush raised the firm’s price target on Roku (ROKU) to $110 from $100 and keeps an Outperform rating on the shares. The firm notes Roku reported a solid Q2 beat and raised its 2025 EBITDA guidance, emphasizing its focus on profitable expansion. While Roku is not immune to the impact of tariffs this year, it can more than offset this with platform growth driven by revenue diversification, expanding DSP partnerships, growing ad inventory, and improving content recommendations, Wedbush adds.