Perion Network partners with KT Corporation, NHN AD

Perion Network (PERI) announced strategic partnerships with KT Corporation and NHN AD, two of South Korea’s digital media and technology companies. This collaboration marks a significant expansion of Perion’s programmatic digital out-of-home footprint and strengthens its presence in one of Asia’s fastest-growing advertising markets. This partnership reflects Perion’s strategic priority to expand premium media supply in high-growth APAC markets. The APAC DOOH Market size is estimated at $21.64B in 2025, and is expected to reach $38.71B by 2030, representing a CAGR of 12.34%. These deals represent Perion’s first direct programmatic supply integrations in Korea and will begin contributing to revenue in Q4. The integration with KT includes 179 high-visibility subway screens along the Shinbundang Line and Seoul Metro Line 9, bringing programmatic DOOH capabilities to premium public transit environments. NHN AD offers access to high-income audiences focused on fitness and self-care through 85 screens located in golf driving ranges and premium fitness clubs across major cities in Korea.