JPMorgan initiated coverage of Penn Entertainment with an Overweight rating and $24 price target The firm says land-based U.S. gaming faces macro uncertainty and risk of tariffs pressuring consumers in the second half of 2025. Digital gaming is insulated from the macro environment but instead is navigating regulatory uncertainty and gaming tax risk, and there’s limited investor appetite for China-exposed stocks given “tepid” China macro data and geopolitical risk, the analyst tells investors in a research note. JPMorgan recommends proceeding “tactically” in gaming, and has a relative preference for regionals and Las Vegas locals, followed by digital gaming, Macau, and then the Las Vegas Stip. “The Gaming sector is rife with risks, but potential rewards are high,” the firm contends. Its top picks are Penn Entertainment (PENN), Red Rock Resorts (RRR), Caesars Entertainment (CZR), and Sportradar (SRAD).
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