Stifel lowered the firm’s price target on Nike (NKE) to $64 from $75 and keeps a Hold rating on the shares. The firm cut target prices “across the board” by an average of 18% across the analyst’s sports and lifestyle brands coverage to reflect the likelihood of tariff implementation and resulting influence on calendar year 2026 earnings power. The firm’s revised valuations considers a 10% blanket tariff rate, with 60% for goods sourced from China, the analyst tells investors.
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