Nexxen (NEXN) launched a new predictions report on the 2026 FIFA World Cup, leveraging Nexxen’s proprietary data and resources to track past, present and future audience behavior. Through data-driven forecasts based on historical trends and current analysis, the report offers advertisers directional insights into how, and where, fans will be watching and engaging, helping them guide planning, With the tournament coming to North America and expanding to 48 teams, Nexxen’s report highlights a key reality for marketers: World Cup audiences are growing, but viewing is splintering faster than ever across streaming and linear environments.
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