Pivotal Research raised the firm’s price target on Netflix (NFLX) to a Street-high $1,600 from $1,350 and keeps a Buy rating on the shares. The firm moved from a year-end 2025 to a year-end 2026 target price and increased its terminal EBITDA multiple citing increasing confidence in the company’s “dominant market positioning.” Netflix remains underpenetrated globally, offers an “extremely compelling” price to entertainment value, boosted by its advertising supported offering, that should allow the company to continue to generate solid subscriber growth and average revenue per user growth, the analyst tells investors in a research note. Pivotal continues to view management’s “aspirational” goal of a $1 trillion valuation by 2030 as reasonable.
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