Kraft Heinz (KHC) announced that it has entered into an agreement to sell its infant and specialty food business in Italy to NewPrinces. The proposed transaction is expected to close at the end of 2025, subject to regulatory review and approval. The agreement will see NewPrinces purchase the infant food brands Plasmon, Nipiol and Dieterba, and specialty food brands Aproten and Biaglut. It also includes the purchase of Kraft Heinz’s production facility in Latina, Italy, which manufactures products for some of these brands. Located in the Lazio region of central Italy, Kraft Heinz’s Latina factory employs around 300 people who make approximately 1.8B biscuits per year for Italy’s Plasmon brand. The factory and its employees will continue to operate as usual under NewPrinces ownership after the transaction is completed. Kraft Heinz is now entering a mandatory consultation period with the local unions in Italy.
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