BMO Capital upgraded Goeasy (EHMEF) to Outperform from Market Perform with a price target of C$200, down from C$207. Goeasy trades at trough multiples on tariff-scenario earnings, effectively fully pricing-in downside risk from a prolonged trade war, the analyst tells investors in a research note. The firm added that the risk/reward now looks highly favorable and notes the +46% return to the new price target already factors in margins of safety on valuation multiples and earnings.
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