Dolphin’s consortium of agencies to represent The Lumistella Company

Dolphin announces that The Lumistella Company has selected Dolphin for a sweeping, company-wide partnership. Fueled by innovation and a forward-thinking approach to next-gen communications, this strategic collaboration will be spearheaded by 42West. As part of the partnership, Shore Fire Media is leading strategic, campaign-driven efforts for the launch of The Rise of Nicholas the Noble-a bold new entry into children’s literature that reimagines the origin of Santa Claus. Written by Chanda A. Bell, co-creator of The Elf on the Shelf, the book takes young audiences on a sweeping adventure rooted in belief, bravery, and destiny. By leveraging Dolphin’s broad spectrum of capabilities, including media relations, digital marketing and brand management, the collaboration aims to expand The Lumistella Company’s global footprint and ensure the brand’s continued resonance with audiences worldwide. 42West will drive a comprehensive suite of strategic communications, cementing Santaverse as a lasting cultural phenomenon across multiple platforms and elevating the executive profiles of co-CEOs and founders Chanda Bell and Christa Pitts.