Byrna Technologies (BYRN) announced that its new proprietary AI-driven advertising process has delivered a substantial increase in consumer engagement and web traffic. For the first eight months of fiscal 2025, spanning December 1 through July 31, Byrna averaged approximately 33,400 daily web sessions. Since introducing its proprietary creative content development process that draws upon a number of new AI-based tools, Byrna’s “We Don’t Sell Bananas” advertising campaign which debuted in early August, drove an increase in average daily sessions on Byrna.com of 50% to more than 50,000 web sessions per day – the highest level in the Company’s history.
Elevate Your Investing Strategy:
- Take advantage of TipRanks Premium at 50% off! Unlock powerful investing tools, advanced data, and expert analyst insights to help you invest with confidence.
Published first on TheFly – the ultimate source for real-time, market-moving breaking financial news. Try Now>>
Read More on BYRN:
- Byrna Technologies price target raised to $35 from $33 at Roth Capital
- Byrna Technologies Reports Strong Sales During Prime Day
- Byrna announces sales momentum in e-commerce channels during Amazon Prime Day
- Craig-Hallum bullish on Byrna Technologies, initiates with a Buy
- Byrna Technologies initiated with a Buy at Craig-Hallum