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Shoe Zone raises profit guidance amid back-to-school rush
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Shoe Zone raises profit guidance amid back-to-school rush

Story Highlights

Footwear retailer Shoe Zone raised its profit guidance for the third time in a row in a rare glimmer of hope in the retail sector.

Shoe Zone (GB:SHOE) announced its trading update for the month of August 2022, as the discount shoe retailer continued to benefit for soaring demand as children head back to school.

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Shoe Zone has around 400 stores in the UK. The company is known for its reasonably priced shoes, with an average price of around £10.

The easing of COVID restrictions and opening of schools boosted sales in a big way. Summer remains a hot selling season for the company, which has a strong hold on the market for school and workwear shoes.

The company is eyeing good profits in its full-year results as margins also look strong. The company undertook some cost-saving initiatives, such as better supply chain management, reducing unwanted rents, and more, which helped it push its margins.

As a result, the company increased its profit before tax for the year 2022 to £10.5 million, up from £9.5 million as reported in July’s trading update. This is the third time that the company has revised its profit after expecting it to be around £8.5 million in June.

Show Zone stock performance

The stock has done exceptionally well during the recovery after the pandemic.

The shares have grown by 108.7% in the last year, beating most retailers in the market. The recently announced update has led to another jump in the already soaring share prices.

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Shoe Zone Smart Score

Shoe Zone stock has a score of ‘Perfect 10’ as per TipRanks’ Smart Score tool. This represents that the company is well-positioned to outperform the market returns.

The score is derived from analysing the stock on eight different parameters including hedge fund activities, insider transactions, fundamentals, etc.

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Conclusion

With rising prices everywhere, customers are opting for low-cost alternatives. This makes the company’s position strong in the market, along with top-line growth.

The positive trading updates are coming one after another, and the company is confident in posting a strong set of results for its full year of 2022, due in October.

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