Needham analyst Laura Martin maintained a Buy rating on Viant Technology today and set a price target of $18.00.
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Laura Martin’s rating is based on Viant Technology’s impressive performance in the second quarter of 2025, where the company reported a significant increase in gross revenues and adjusted EBITDA, both surpassing expectations. A key highlight was the growth in Connected TV (CTV) revenue, which reached a record high, indicating strong demand and market penetration. Additionally, Viant Technology’s strategic moves, such as the inclusion of LG in their Direct Access platform and the widespread adoption of their AI Bidding product, demonstrate the company’s innovative capabilities and potential for future growth.
Despite some concerns about potential deceleration in growth for the upcoming quarter and the competitive landscape for large marketing contracts, the positive developments and strong financial performance underpin the Buy rating. The company’s ability to attract significant new advertising opportunities and leverage advanced technologies positions it well for continued success, making it an attractive investment option according to Laura Martin.
Martin covers the Communication Services sector, focusing on stocks such as Roku, Meta Platforms, and Trade Desk. According to TipRanks, Martin has an average return of 6.9% and a 48.13% success rate on recommended stocks.