In a report released today, William Woods from Bernstein maintained a Sell rating on Pandora A/S (0NQC – Research Report), with a price target of DKK700.00.
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William Woods has given his Sell rating due to a combination of factors impacting Pandora A/S. Despite better than expected like-for-like sales driven by strong demand in the US, the company’s EBIT margin guidance for FY25 and FY26 has been downgraded. The reliance on the US market for growth is seen as a risk, especially with expectations of a weaker consumer environment in the region for the rest of FY25.
Furthermore, the growth of Pandora’s ‘Fuel with More’ product line is slowing, and the company faces challenges in maintaining pricing power amid macroeconomic uncertainties. The recent price increases could dampen demand, and overall, the company’s financial estimates are trailing behind consensus expectations. With the stock trading at a valuation that does not fully account for these challenges, Woods rates Pandora as Underperform with a price target of 700 DKK, indicating a potential downside.
According to TipRanks, Woods is a 4-star analyst with an average return of 6.7% and a 58.06% success rate.
In another report released yesterday, Goldman Sachs also maintained a Sell rating on the stock with a DKK960.00 price target.

