Analyst Mark Zgutowicz of Benchmark Co. reiterated a Buy rating on LiveRamp Holdings (RAMP – Research Report), retaining the price target of $45.00.
Mark Zgutowicz has given his Buy rating due to a combination of factors that reflect LiveRamp Holdings’ strategic initiatives and growth prospects. The company is introducing a simplified pricing model, which is expected to enhance revenue and reduce costs. This new pricing strategy will streamline the number of pricing metrics and offer a more flexible approach for customers, making it easier for mid-market marketers to access the platform and reducing the need for frequent contract renegotiations.
Additionally, LiveRamp is poised to achieve the Rule of 40 sooner than anticipated, driven by operational efficiencies and cost-saving measures such as offshoring and R&D improvements. The company’s integration of AI technologies is also seen as a significant growth driver, enhancing product utilization and creating new opportunities for revenue generation. These strategic moves position LiveRamp well for future growth, supporting the Buy rating and the price target set by the analyst.
According to TipRanks, Zgutowicz is a 5-star analyst with an average return of 18.6% and a 57.09% success rate. Zgutowicz covers the Communication Services sector, focusing on stocks such as Criteo SA, Spotify Technology SA, and Meta Platforms.