Scott Berg, an analyst from Needham, maintained the Buy rating on Braze. The associated price target remains the same with $50.00.
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Scott Berg has given his Buy rating due to a combination of factors tied to Braze’s strategic positioning and execution. He highlights the company’s data-first customer engagement platform as well suited for an environment where automated and agentic commerce is becoming more important, and notes growing traction from new AI-focused offerings such as Decisioning Studio and Agent Console. He also points to management’s reiterated confidence in Braze’s long-term growth profile, underpinned by the ability to process real-time, first-party data at large scale and rising adoption among large enterprises.
In addition, Berg underscores that recent product and commercial changes, including the introduction of Flex Credits, are enhancing Braze’s pricing and packaging flexibility, which should support broader customer usage. He observes that in-quarter net revenue retention trends are improving following the post–zero interest rate environment period of downsell pressure, suggesting healthier customer expansion dynamics. Taken together, these operational improvements, product innovations, and favorable demand signals support his positive outlook and justify a Buy recommendation on BRZE shares.
In another report released on January 8, Wells Fargo also maintained a Buy rating on the stock with a $45.00 price target.