Booking Holdings: Strong Performance and Growth Potential Justify Buy Rating

Analyst Jake Fuller from BTIG maintained a Buy rating on Booking Holdings (BKNG – Research Report) and increased the price target to $6,250.00 from $5,500.00.

Jake Fuller has given his Buy rating due to a combination of factors that highlight Booking Holdings’ strong performance and growth potential. The company has shown a consistent increase in reservation volume, with recent months demonstrating accelerating growth rates. This trend suggests that Booking Holdings is likely to exceed its second-quarter guidance, which is a positive indicator for its financial performance.
Additionally, Fuller has raised his estimates for room night growth and earnings per share (EPS), projecting higher figures than consensus estimates. The valuation of Booking Holdings is considered attractive, with a price-to-earnings ratio that is competitive compared to other large-cap Internet growth stocks. Furthermore, the company’s strategic positioning and its evolution into a major player in the Internet growth sector contribute to the confidence in its long-term growth prospects.

In another report released on June 4, J.P. Morgan also maintained a Buy rating on the stock with a $6,000.00 price target.

Based on the recent corporate insider activity of 34 insiders, corporate insider sentiment is negative on the stock. This means that over the past quarter there has been an increase of insiders selling their shares of BKNG in relation to earlier this year.