William Blair analyst Sharon Zackfia has maintained their bullish stance on BIRK stock, giving a Buy rating on June 26.
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Sharon Zackfia’s rating is based on a combination of factors that highlight Birkenstock Holding plc’s strong market position and growth potential. Despite the impact of a weaker dollar affecting revenue and profit estimates, the company has implemented a modest price increase in the U.S., which is expected to help mitigate the effects of tariffs. This strategic pricing adjustment is anticipated to support revenue growth, projected at 12.0% to 12.5% for the fiscal third quarter.
Moreover, Birkenstock’s sales trends remain robust, with notable growth expected in various regions, including low-teens growth in EMEA and 20% in APAC. The company’s direct-to-consumer and wholesale channels are also predicted to see significant increases. Additionally, Birkenstock’s brand strength is evidenced by the rising global and U.S. Google search interest, alongside its continued retail expansion, such as the opening of a new store in the Netherlands. These factors collectively contribute to the Buy rating.
In another report released on June 26, J.P. Morgan also maintained a Buy rating on the stock with a $81.00 price target.