Canaccord Genuity analyst Maria Ripps has maintained their neutral stance on BARK stock, giving a Hold rating yesterday.
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Maria Ripps’s rating is based on a combination of factors that reflect both the progress and challenges faced by BARK Inc. The company has shown significant improvement in its financial profile, transitioning from a substantial adjusted EBITDA loss in FY22 to a positive gain in FY25, despite a slight decrease in revenue. This improvement is attributed to stable direct-to-consumer gross margins, strategic price increases, and efforts to diversify manufacturing and logistics operations.
However, despite these positive developments, the company is still navigating macroeconomic uncertainties and tariff challenges. While BARK is actively working to diversify its revenue beyond its core subscription model, the current economic environment poses risks to its growth trajectory. The valuation remains cautious, with a price target that reflects potential upside, but the near-term uncertainties justify a Hold rating at this time.
According to TipRanks, Ripps is a 5-star analyst with an average return of 21.7% and a 49.34% success rate. Ripps covers the Communication Services sector, focusing on stocks such as Netflix, Spotify, and MediaAlpha.
In another report released yesterday, TR | OpenAI – 4o also reiterated a Hold rating on the stock with a $1.00 price target.