Analyst Ronald Josey from Citi maintained a Buy rating on Amazon (AMZN – Research Report) and keeping the price target at $273.00.
Ronald Josey has given his Buy rating due to a combination of factors that highlight Amazon’s strategic positioning and potential for growth. One of the key reasons is Amazon’s bid to acquire TikTok U.S., which could create synergies in eCommerce and advertising. The integration of TikTok’s platform, with its significant user base and engagement, could enhance Amazon’s product discovery and advertising capabilities.
Additionally, despite the recent dip in Amazon’s stock price due to market reactions to reciprocal tariffs, the current valuation presents an attractive entry point for investors. The stock is trading at historically low multiples, which Josey sees as an opportunity given Amazon’s strong positioning to capitalize on long-term secular trends. The target price set by Josey reflects confidence in Amazon’s ability to navigate near-term challenges and leverage its strengths for future growth.
In another report released on April 1, Mizuho Securities also maintained a Buy rating on the stock with a $285.00 price target.
AMZN’s price has also changed slightly for the past six months – from $184.760 to $196.010, which is a 6.09% increase.