Flock Safety – Weekly Recap

Flock Safety is a private public-safety technology company focused on automated license plate recognition (ALPR) and related crime-fighting tools, and this weekly recap highlights a series of developments that underscore its strategy to deepen integration with law enforcement and expand through public–private partnerships.

A key announcement this week was Flock Safety’s partnership with Coreforce to integrate Flock’s hotlist alerts and license plate recognition search capabilities directly into Coreforce’s Real-Time Crime Center (RTCC) and Digital Evidence Management System (DEMS) platform. By embedding its vehicle-intelligence tools into an existing crime center and evidence management workflow, Flock aims to reduce the number of systems that law enforcement personnel must navigate and enable quicker access to actionable data. Feedback from the Decatur Police Department was cited to illustrate how this integration can support faster response times and more efficient operations. Strategically, this move positions Flock’s technology as core infrastructure within police operations rather than a standalone application, which can increase product stickiness, raise switching costs for agencies, and potentially support recurring revenue growth through higher usage and broader adoption among Coreforce’s customer base.

In a separate update, Flock Safety emphasized the growth potential of public–private partnerships, highlighting what it calls the “Vegas Model.” This approach involves local businesses working with law enforcement agencies to fund and deploy safety technologies more rapidly than traditional public-sector procurement processes often allow. Flock referenced Lowe’s support for its local police department as an example, framing such collaborations as a way to protect both commercial assets and surrounding communities. While the messaging did not include specific financial metrics, it underlined a go-to-market strategy designed to diversify funding sources beyond constrained municipal budgets, potentially shortening sales cycles and expanding Flock’s addressable market, especially among large national retailers and other corporate stakeholders.

The company also showcased a recent criminal investigation in which alerts from a Flock LPR system helped law enforcement locate a missing Georgia man’s vehicle in Ohio, contributing to the arrest of two suspects. Although the case had a tragic outcome, it provided a concrete demonstration of how Flock’s technology can generate critical leads in serious investigations. This type of field evidence can reinforce Flock’s value proposition to existing and prospective agency customers, support retention, and aid in winning new contracts, while also creating opportunities to cross-sell related offerings such as drones and gunshot detection solutions.

Taken together, this week’s updates portray Flock Safety as focused on deepening integration into law enforcement workflows, leveraging collaborative funding models with private enterprises, and demonstrating real-world case outcomes, all of which may strengthen its competitive standing and support its longer-term growth prospects in the public safety technology market.