New updates have been reported about Colossal.
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Colossal, a nationally registered professional fundraising firm specializing in online competitions, has launched a new nationwide campaign, “America’s Most Artistic Kid,” positioning its digital contest model at the center of a high-visibility partnership with actor and artist David Arquette. The initiative targets young artists across the U.S., combining a large-scale online art competition with a structured fundraising program that will channel proceeds to Blood Cancer United (formerly the Leukemia & Lymphoma Society) via DTCare, the 501(c)(3) public charity that administers donations raised through Colossal’s contests. The campaign is designed to raise both funds and awareness for blood cancer causes while expanding Colossal’s brand reach into family and youth demographics, leveraging the enduring popularity of Bob Ross and The Joy of Painting to drive engagement. The winner, selected as the People’s Choice, will receive a $20,000 cash prize, national exposure through an appearance on The Joy of Painting with Nicholas Hankins, and a museum placement in the Bob Ross exhibit at Minnetrista Museum in Indiana, underscoring the platform’s ability to offer aspirational, experience-based rewards that can scale participant interest.
Strategically, this program reinforces Colossal’s core business model of purpose-driven, consumer-facing competitions that serve as fundraising engines for mission-aligned nonprofits, while enhancing its credentials as a partner for prominent personalities and cause organizations. Arquette, serving as host and Certified Ross Instructor, will provide exclusive virtual art workshops, adding ongoing engagement touchpoints that can improve retention and fundraising velocity during the campaign cycle. Colossal also brings in Nicholas Hankins, host of The Joy of Painting with Nicholas Hankins: Bob Ross’ Unfinished Season, to deliver additional virtual workshops and to designate one participant as the Artist’s Pick, whose work will also be featured at Minnetrista—bolstering the contest’s perceived value and differentiation. For stakeholders, this initiative signals Colossal’s continued push to scale digital competitions as a repeatable fundraising channel, deepen relationships with high-profile partners, and demonstrate impact for beneficiary organizations like Blood Cancer United, potentially strengthening future sponsorship, donor, and participant pipelines. Executives tracking Colossal should view this campaign as both a brand-building event and a proof point for its ability to integrate entertainment IP, celebrity hosts, and social-impact fundraising within a single scalable online platform.

