New insider activity at Unity Software ( (U) ) has taken place on December 12, 2025.
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In recent transactions, Director David Helgason sold 308,347 shares of Unity Software stock, amounting to a total of $15,158,338. Additionally, CAO Mark Barrysmith sold 14,407 shares, with the sale valued at $720,494.
Recent Updates on U stock
In the last 24 hours, Unity Software has experienced notable developments with several analysts upgrading their ratings and price targets for the company. BTIG upgraded Unity to Buy from Neutral, citing potential upside in growth expectations and an improving industry backdrop, alongside underappreciated opportunities such as the Create IAP. Piper Sandler raised Unity’s rating to Overweight, highlighting a healthy mobile app advertising market and significant growth in Unity’s Vector ad business. Wells Fargo also upgraded Unity to Overweight, noting multiple tailwinds in the mobile game advertising industry and Unity’s strategic positioning to benefit from these trends. These upgrades reflect a positive outlook on Unity’s future performance, driven by industry dynamics and company-specific growth levers.
Spark’s Take on U Stock
According to Spark, TipRanks’ AI Analyst, U is a Neutral.
Unity Software’s overall stock score reflects strong technical momentum and positive earnings call highlights, including record free cash flow and strategic product advancements. However, challenges in profitability and valuation, along with regional revenue concentration risks, temper the overall outlook.
To see Spark’s full report on U stock, click here.
More about Unity Software
YTD Price Performance: 100.86%
Average Trading Volume: 9,891,800
Technical Sentiment Signal: Buy
Current Market Cap: $20.96B