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Unity Software Director Makes a Multi-Million Dollar Stock Sale

Unity Software Director Makes a Multi-Million Dollar Stock Sale

New insider activity at Unity Software ( (U) ) has taken place on December 15, 2025.

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Director Tomer Bar-Zeev has recently sold 175,000 shares of Unity Software stock, amounting to a total transaction value of $8,705,813.

Recent Updates on U stock

Unity Software’s stock has seen notable upgrades from several analysts, reflecting a positive outlook on its future performance. BTIG upgraded Unity to Buy, citing potential upside in the company’s growth expectations, an improving industry backdrop, and underappreciated opportunities such as the Create IAP. Piper Sandler raised its rating to Overweight, highlighting a healthy mobile app advertising market and significant growth in Unity’s Vector ad business. Wells Fargo also upgraded Unity to Overweight, driven by anticipated growth in mobile game advertising and Unity’s strategic positioning to benefit from mobile app payment migration. These upgrades suggest a strong belief in Unity’s potential to capitalize on market trends and internal growth levers, despite recent stock price fluctuations.

Spark’s Take on U Stock

According to Spark, TipRanks’ AI Analyst, U is a Neutral.

Unity Software’s overall stock score reflects strong technical momentum and positive earnings call highlights, including record free cash flow and strategic product advancements. However, challenges in profitability and valuation, along with regional revenue concentration risks, temper the overall outlook.

To see Spark’s full report on U stock, click here.

More about Unity Software

YTD Price Performance: 88.33%

Average Trading Volume: 9,859,720

Technical Sentiment Signal: Buy

Current Market Cap: $19.75B

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