Bitcoin Dip Doesn’t Scare ETF Buyers as ProShares’ BITO Pulls in Fresh Cash
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The ProShares Bitcoin Strategy ETF, BITO, attracted a fresh wave of inflows on January 23, 2026, with investors adding $17.47 million to the fund. The move lifts confidence in the futures-based Bitcoin product even as the underlying crypto asset remains under pressure. BITO now oversees approximately $2.50 billion in assets under management (AUM), with the latest flow representing about 0.70% of its total AUM.
The renewed demand suggests that some investors are treating the recent weakness in Bitcoin as a chance to rebuild exposure via regulated, exchange-listed vehicles rather than holding the token directly. Inflows of this size, while not transformational for the fund, are notable given the backdrop of heightened volatility and lingering macro uncertainty around interest rates and risk assets.
The related asset, BTC-USD, is currently trading around $87,605.50, having dropped roughly 22.5% over the past three months. Despite this drawdown, which has erased a significant portion of late-2025 gains, the short-term picture remains fragile: the one-day technical signal is flashing a cautious Sell, underscoring ongoing downside momentum and traders’ reluctance to call a definitive bottom.
Still, the divergence between ETF flows and spot price action underscores a familiar theme in digital assets: long-term allocators continue to drip money into listed products even as shorter-term traders steer clear. If the inflow trend into BITO persists, it could signal growing conviction that the bulk of the correction in Bitcoin is behind it, even if near-term technicals warn of further turbulence.
For a more detailed analysis and real-time sentiment trends, check the live cryptocurrency prices here.

