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Mobilezone exits Germany to refocus on Swiss market and sharpen margins

Story Highlights
  • Mobilezone has sold its German business to freenet, exiting the market after a decade and refocusing exclusively on Switzerland while suspending group EBIT guidance for 2025.
  • The company will use sale proceeds to reduce debt and fund Swiss growth, targets higher margins and CHF 70 million EBITDA by 2028, and plans to maintain its current dividend alongside a revamped management structure.
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Mobilezone exits Germany to refocus on Swiss market and sharpen margins

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mobilezone holding AG ( (CH:MOZN) ) has issued an announcement.

Mobilezone holding ag has completed the sale of its German business to freenet, exiting Germany after a decade in which it generated a 162% return on its investment and created significant shareholder value. The divestment allows the group to focus exclusively on its Swiss home market, where strong recent performance underpins confidence in achieving an increased 2025 EBIT margin target of 12.5% to 13.0%, even as group EBIT guidance is suspended due to the sale. Proceeds from the transaction will be directed towards inorganic growth in Switzerland and short-term debt reduction, with a potential share buyback under review; management says the deal materially improves the company’s margin and growth profile and should leave it in a net cash position at year-end. Mobilezone aims to fully offset the lost German EBITDA and cash flow via organic and inorganic expansion over the next three years while maintaining an annual dividend of CHF 0.90 per share and targeting around CHF 70 million in EBITDA by 2028, underscoring its commitment to shareholder returns. The company is also reshaping its leadership structure, moving to a streamlined Executive Management team from January 2026 and appointing Lars Keller as COO, while board member Michael Haubrich will step down at the April 2026 AGM, signalling a governance and organisational realignment in line with the new Switzerland-only strategy.

More about mobilezone holding AG

Mobilezone holding ag is a leading independent Swiss telecom specialist founded in 1999 and listed on SIX Swiss Exchange. The company operates around 125 own shops and online channels across Switzerland, offering mobile phones, mobile and fixed-line tariffs, digital TV, internet services, and acting as an MVNO. Key strategic pillars include its retail network under the “mobilezone” brand, B2B solutions such as Device as a Service and fleet management, and a sustainability-focused Second Life business for repair and refurbished devices under the “jusit” brand.

Average Trading Volume: 98,843

Current Market Cap: CHF561.1M

Learn more about MOZN stock on TipRanks’ Stock Analysis page.

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