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Mirriad Advertising ( (GB:MIRI) ) has issued an announcement.
Mirriad Advertising PLC has announced a proposed fundraising effort to raise a minimum of £1.5 million through a placement of new ordinary shares, alongside a retail offer to existing shareholders. This initiative is crucial for the company’s continued operations and involves a joint venture with a US tech company to market VPP to US media partners. The fundraising is essential for Mirriad to maintain its operations, as failure to secure funds could lead to administration, potentially resulting in significant losses for shareholders.
More about Mirriad Advertising
Mirriad Advertising PLC is a leading company in the in-content advertising and virtual product placement (VPP) industry. The company specializes in integrating brands into entertainment content, enhancing advertiser performance and viewer experience. Mirriad has established partnerships with major US media companies and focuses on expanding its market presence through strategic collaborations.
Average Trading Volume: 65,636,063
Technical Sentiment Signal: Strong Sell
Current Market Cap: £284K
For a thorough assessment of MIRI stock, go to TipRanks’ Stock Analysis page.