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The latest update is out from MediaAlpha ( (MAX) ).
On September 3, 2025, MediaAlpha, Inc. entered into an agreement to repurchase 3,234,894 shares of its Class A common stock from Insignia Capital Group for approximately $32.9 million, a transaction that closed on September 4, 2025. This strategic move, approved by a special committee of independent directors, reflects MediaAlpha’s confidence in its growth prospects and commitment to shareholder value, while Insignia’s exit aligns with its private equity fund lifecycle.
The most recent analyst rating on (MAX) stock is a Buy with a $18.00 price target. To see the full list of analyst forecasts on MediaAlpha stock, see the MAX Stock Forecast page.
Spark’s Take on MAX Stock
According to Spark, TipRanks’ AI Analyst, MAX is a Neutral.
MediaAlpha’s overall stock score is primarily impacted by its financial performance challenges, including negative profit margins and high leverage. While there are positive trends in revenue and cash flow, and some growth in the P&C vertical, significant risks remain in the health insurance segment and overall valuation metrics.
To see Spark’s full report on MAX stock, click here.
More about MediaAlpha
MediaAlpha, Inc. is a leading marketing technology platform specializing in real-time customer acquisition for the insurance industry. It connects insurance carriers with online shoppers through programmatic advertising technology, generating significant consumer referrals and powering substantial advertising spend across various insurance sectors.
Average Trading Volume: 459,837
Technical Sentiment Signal: Sell
Current Market Cap: $814M
For an in-depth examination of MAX stock, go to TipRanks’ Overview page.