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The latest announcement is out from Kroger Company ( (KR) ).
On November 18, 2025, Kroger announced updates to its eCommerce strategy, including the closure of certain fulfillment centers in the U.S., resulting in expected impairment charges of approximately $2.6 billion in the third fiscal quarter of 2025. Despite these closures, Kroger anticipates a $400 million improvement in eCommerce profitability by 2026, driven by expanded partnerships with Instacart, DoorDash, and Uber Eats, and a focus on enhancing customer experience and operating margins. The company’s hybrid eCommerce model aims to accelerate online growth and improve profitability, leveraging its store footprint and third-party delivery services.
The most recent analyst rating on (KR) stock is a Buy with a $75.00 price target. To see the full list of analyst forecasts on Kroger Company stock, see the KR Stock Forecast page.
Spark’s Take on KR Stock
According to Spark, TipRanks’ AI Analyst, KR is a Outperform.
Kroger’s overall stock score is driven by stable financial performance and positive earnings call highlights, particularly in e-commerce and identical sales growth. However, high leverage and slowing revenue growth are concerns. Technical indicators suggest neutral momentum, and valuation is fair, balancing growth prospects with risks.
To see Spark’s full report on KR stock, click here.
More about Kroger Company
The Kroger Co. is a prominent player in the retail industry, primarily focusing on eCommerce and retail food stores. With a workforce of over 400,000 associates, Kroger serves more than 11 million customers daily through various banner names, aiming to create #ZeroHungerZeroWaste communities.
Average Trading Volume: 6,879,656
Technical Sentiment Signal: Buy
Current Market Cap: $44.21B
See more insights into KR stock on TipRanks’ Stock Analysis page.