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Humm Director Andrew Abercrombie Lifts Stake with A$10.9m On-Market Share Purchases

Story Highlights
  • Humm director Andrew Abercrombie has increased his indirect stake by purchasing 15 million shares on market.
  • The A$10.94 million investment boosts his trust’s holding to nearly 106 million shares, signalling confidence in Humm’s outlook.
  • Looking for the best stocks to buy? Follow the recommendations of top-performing analysts.
Humm Director Andrew Abercrombie Lifts Stake with A$10.9m On-Market Share Purchases

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Humm Group Limited ( (AU:HUM) ) just unveiled an announcement.

Humm Group Limited has disclosed that director Andrew Abercrombie, through his associated entities The Abercrombie Group Pty Ltd as trustee for the Philadelphia Trust and Tefig Pty Ltd as trustee for the AJ Abercrombie Superannuation Fund, has increased his indirect holding in the company. Over three on-market purchases conducted between 17 and 19 December 2025, Abercrombie acquired a total of 15 million ordinary shares for approximately A$10.94 million, lifting the Philadelphia Trust’s stake to 105,955,600 shares while the superannuation fund’s holding remains at 40 million shares. The sizeable on-market investment signals strengthened commitment by a key director and substantial shareholder, and may be interpreted by investors as a vote of confidence in Humm Group’s valuation and strategic direction.

The most recent analyst rating on (AU:HUM) stock is a Buy with a A$0.87 price target. To see the full list of analyst forecasts on Humm Group Limited stock, see the AU:HUM Stock Forecast page.

More about Humm Group Limited

Humm Group Limited is an ASX-listed financial services company that offers consumer and commercial finance solutions, including instalment and buy-now-pay-later products. The group focuses on providing flexible credit and payment options to retail customers and businesses in Australia and New Zealand, positioning itself within the non-bank lending and alternative finance sector.

YTD Price Performance: 4.01%

Average Trading Volume: 1,430,219

Technical Sentiment Signal: Buy

Current Market Cap: A$350M

For detailed information about HUM stock, go to TipRanks’ Stock Analysis page.

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