General Motors Company ((GM)) has held its Q3 earnings call. Read on for the main highlights of the call.
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General Motors’ recent earnings call painted a picture of resilience and strategic growth, despite facing some challenges. The company highlighted its strong market share in the U.S., profitability in China, and significant growth in software and services revenue. While addressing hurdles such as EV demand, special charges, and warranty expenses, GM’s decision to raise its full-year guidance underscores its robust financial standing.
Strong U.S. Market Share
General Motors achieved its highest third-quarter market share in the U.S. since 2017, a testament to its strong margins and a robust vehicle portfolio. This achievement reflects GM’s strategic positioning and ability to capture consumer interest in a competitive market.
Profitability in China
GM’s restructured operations in China have borne fruit, with the business turning profitable in the third quarter. The company’s market share in China grew to 6.8%, and equity income has risen for four consecutive quarters, reaching $80 million.
Raised Full Year Guidance
In light of its strong performance, GM raised its full-year guidance, projecting an EBIT-adjusted of $12 billion to $13 billion and adjusted automotive free cash flow of $10 billion to $11 billion. This optimistic outlook reflects confidence in sustaining growth and financial health.
OnStar and Super Cruise Revenue Growth
GM reported nearly $2 billion in revenue from OnStar, Super Cruise, and software services. The deferred revenue increased by 14% from Q2, reaching almost $5 billion, with OnStar subscribers growing by 34% year-over-year, highlighting the success of its software and services strategy.
Resilient Financial Position
Demonstrating strong cash flow efficiency, GM reported $4.2 billion in adjusted automotive free cash flow. Its balanced capital allocation strategy, including stock repurchases, underscores its financial resilience and commitment to shareholder value.
Special Item Charge
GM recorded a $1.6 billion special item charge in Q3, which included $1.2 billion for noncash impairments related to EV and hydrogen fuel cell development, and a $0.4 billion charge for supplier contract cancellations. These charges reflect the company’s strategic pivots and adjustments in its operations.
EV Demand Challenges
The company acknowledged near-term challenges in EV adoption, which is expected to be lower than initially planned. This has led to higher variable costs and a strategic shift at the Orion Assembly from EV to ICE production.
BrightDrop Production Halted
GM decided to halt BrightDrop production at CAMI Assembly due to slower than expected development of the commercial electric van market and regulatory challenges, indicating a strategic reassessment of its commercial EV strategy.
Warranty Expense Issues
Warranty expenses posed a $900 million headwind year-over-year in the third quarter, highlighting areas for operational improvement and cost management.
Forward-Looking Guidance
Looking ahead, GM has raised its full-year guidance, forecasting an EBIT-adjusted of $12 billion to $13 billion and adjusted automotive free cash flow of $10 billion to $11 billion. The company aims to maintain a 17% U.S. market share and plans significant investments to produce over 2 million vehicles annually in the U.S., reflecting a commitment to growth and market leadership.
In summary, General Motors’ earnings call conveyed a positive sentiment, underscored by strategic growth in key markets and segments. Despite facing challenges, GM’s raised guidance and robust financial performance highlight its resilience and adaptability in a dynamic automotive landscape.

