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Glass House Brands Adds Heineken USA CMO Alison Payne to Board as It Eyes Expansion

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Glass House Brands Adds Heineken USA CMO Alison Payne to Board as It Eyes Expansion

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Glass House Brands ( ($TSE:GLAS.A.U) ) just unveiled an announcement.

Glass House Brands has appointed Alison Payne, currently Chief Marketing Officer of Heineken USA and a veteran of PepsiCo, Kellogg and Diageo, to its board of directors, filling the seat left vacant after the death of long-time board member George Raveling in 2025. The company views Payne’s deep experience in branding and marketing regulated consumer products across international markets as strategically important as it prepares for anticipated changes in U.S. cannabis regulation and evaluates opportunities for geographic expansion and product line diversification, signalling a stronger push to position its brands for broader growth.

The most recent analyst rating on ($TSE:GLAS.A.U) stock is a Buy with a $12.00 price target. To see the full list of analyst forecasts on Glass House Brands stock, see the TSE:GLAS.A.U Stock Forecast page.

More about Glass House Brands

Glass House Brands is a vertically integrated cannabis company focused on the California market, where it cultivates, manufactures and sells cannabis products across multiple consumer segments. Its portfolio includes brands such as Glass House Farms, PLUS Products, Allswell and Mama Sue Wellness, supported by a network of California retail dispensaries operating under banners including The Farmacy, Natural Healing Center and The Pottery, with an emphasis on sustainable production and brand-building in the regulated cannabis space.

For detailed information about GLAS.A.U stock, go to TipRanks’ Stock Analysis page.

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