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Cardlytics ( (CDLX) ) has issued an update.
On January 23, 2026, Cardlytics, Inc. agreed to sell all assets, properties and rights primarily related to its Bridg platform to DB Sub, LLC, an indirectly wholly owned subsidiary of PAR Technology Corporation, in a transaction structured as an asset sale with certain specified liabilities assumed by the buyer. As consideration, Cardlytics will receive PAR common stock valued at between $27.5 million and up to $30 million, subject to adjustments for new customer contracts and certain revenue-related closing adjustments, with PAR committing to register the resale of those shares and Cardlytics agreeing to five-year non-compete and non-solicitation covenants on the sold business; the deal, already approved by Cardlytics’ board, remains contingent on customary closing conditions, the absence of material adverse effects, and completion by March 24, 2026, unless extended or terminated under the agreement.
The most recent analyst rating on (CDLX) stock is a Hold with a $1.00 price target. To see the full list of analyst forecasts on Cardlytics stock, see the CDLX Stock Forecast page.
Spark’s Take on CDLX Stock
According to Spark, TipRanks’ AI Analyst, CDLX is a Neutral.
The score is held down primarily by weak financial performance (declining revenue, heavy losses, high leverage/negative equity, and deteriorating free cash flow). Technicals show some short-term improvement but the longer-term trend remains negative. The earnings call was mixed—strong cost control and positive adjusted EBITDA are positives, but significant billings/revenue declines and FI-partner restrictions remain major risks. Valuation and lack of dividend support do not meaningfully mitigate these concerns.
To see Spark’s full report on CDLX stock, click here.
More about Cardlytics
Cardlytics, Inc. operates in the advertising and marketing technology industry, providing data-driven advertising solutions that use purchase intelligence to help brands target and measure campaigns. The company’s offerings include platforms such as Bridg, which focuses on customer data and loyalty marketing capabilities for retailers and other consumer-facing businesses.
Average Trading Volume: 873,367
Technical Sentiment Signal: Sell
Current Market Cap: $65.41M
For detailed information about CDLX stock, go to TipRanks’ Stock Analysis page.