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The latest update is out from British American Tobacco ( (GB:BATS) ).
British American Tobacco has continued its share buyback programme, purchasing 158,668 ordinary shares on 7 January 2026 from UBS at prices between 3,961.00p and 4,011.00p per share, with a volume-weighted average price of 3,981.6961p. The company plans to cancel the repurchased shares, reducing the number of ordinary shares in issue with voting rights to 2,178,900,696 and leaving 132,988,352 shares held in treasury, a move that incrementally enhances earnings per share and underscores management’s ongoing use of buybacks as a tool for capital return and balance-sheet optimisation for shareholders.
The most recent analyst rating on (GB:BATS) stock is a Buy with a £49.00 price target. To see the full list of analyst forecasts on British American Tobacco stock, see the GB:BATS Stock Forecast page.
Spark’s Take on GB:BATS Stock
According to Spark, TipRanks’ AI Analyst, GB:BATS is a Outperform.
British American Tobacco’s overall score is driven by strong technical indicators and positive corporate events, including share buybacks and executive share acquisitions. While financial performance shows robust cash flow, concerns about earnings volatility and a high P/E ratio slightly temper the outlook. The company’s strategic initiatives in innovation and digital transformation are promising, but challenges in specific markets require attention.
To see Spark’s full report on GB:BATS stock, click here.
More about British American Tobacco
British American Tobacco p.l.c. is a global tobacco and nicotine products company, best known for manufacturing and marketing cigarettes and other combustible tobacco products, alongside a growing portfolio of reduced-risk and next-generation nicotine products. The group is listed in London and targets consumers worldwide through a broad portfolio of international and local brands.
Average Trading Volume: 4,966,476
Technical Sentiment Signal: Buy
Current Market Cap: £87.66B
For a thorough assessment of BATS stock, go to TipRanks’ Stock Analysis page.

