Bread Financial Reports May 2025 Performance Update

Bread Financial Holdings ( (BFH) ) just unveiled an update.

On June 11, 2025, Bread Financial Holdings, Inc. released a performance update for May 2025, highlighting a year-over-year decrease in average credit card and other loans by 1%, with net principal losses at $120 million and a net loss rate of 8.0%. The company noted that actions taken in response to hurricanes Helene and Milton in 2024, which included freezing delinquency progression for affected cardholders, resulted in lower net principal losses and net loss rates in the fourth quarter of 2024, but are expected to negatively impact these metrics in the second quarter of 2025.

The most recent analyst rating on (BFH) stock is a Hold with a $59.00 price target. To see the full list of analyst forecasts on Bread Financial Holdings stock, see the BFH Stock Forecast page.

Spark’s Take on BFH Stock

According to Spark, TipRanks’ AI Analyst, BFH is a Outperform.

Bread Financial Holdings shows recovery in revenue and operational efficiency with a strong cash position, supported by strategic capital improvements. However, declining net income and net profit margins, combined with mild bearish technical indicators, suggest cautious optimism. The stock is reasonably valued, presenting opportunities for value investors, but macroeconomic uncertainties remain a risk.

To see Spark’s full report on BFH stock, click here.

More about Bread Financial Holdings

Bread Financial Holdings, Inc. is a tech-forward financial services company that offers simple, personalized payment, lending, and saving solutions to millions of U.S. consumers. The company provides general purpose credit cards, savings products, and private label and co-brand credit cards, serving sectors such as travel & entertainment, health & beauty, jewelry, and specialty apparel.

Average Trading Volume: 985,779

Technical Sentiment Signal: Buy

Current Market Cap: $2.43B

See more insights into BFH stock on TipRanks’ Stock Analysis page.