Brc Inc. ( (BRCC) ) has released its Q2 earnings. Here is a breakdown of the information Brc Inc. presented to its investors.
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BRC Inc., a Veteran-founded premium beverage company, is known for its mission-driven approach and commitment to supporting military and first responders while delivering high-quality coffee products. In its second quarter of 2025, the company reported a 6.5% increase in revenue compared to the same period in 2024, primarily driven by a significant rise in wholesale revenue. However, the company faced a net loss of $14.5 million, a substantial increase from the previous year’s loss, largely due to coffee inflation and increased marketing expenses.
Key financial highlights include a 14.1% growth in wholesale revenue, a decrease in direct-to-consumer sales, and a notable increase in revenue from Black Rifle Coffee shops. Despite the revenue growth, gross profit declined by 13.7%, and adjusted EBITDA fell significantly. The company also raised $40.25 million through an equity offering to support strategic initiatives, including the expansion of Black Rifle Energy.
The company maintained its full-year guidance for revenue, gross margin, and adjusted EBITDA, indicating confidence in its strategic direction. The management emphasized the strength of the brand and commercial strategy, with plans to continue expanding retail and e-commerce presence.
Looking ahead, BRC Inc. remains optimistic about its growth prospects, focusing on expanding its market presence and deepening consumer engagement. The company aims to leverage its recent capital raise to fund strategic initiatives and mitigate the impact of coffee inflation, positioning itself for long-term growth and value delivery to shareholders.

