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Blue Moon Sees At Least 50% Narrowing of 2025 Loss on Efficiency Gains and Product Push

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Blue Moon Sees At Least 50% Narrowing of 2025 Loss on Efficiency Gains and Product Push

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The latest announcement is out from Blue Moon Group Holdings Ltd. ( (HK:6993) ).

Blue Moon Group Holdings Limited expects to reduce its loss attributable to equity holders by at least 50% for the financial year ended 31 December 2025 from the HK$749.3 million loss reported for 2024, driven by improved operational efficiency and the pay-off from its channel strategy investments. Management cites cost optimisation, process simplification, and continued spending on new product promotion and knowledge-based marketing—particularly around concentrated liquid laundry detergents and the newly promoted JingXiang foaming body wash—as having expanded market coverage, strengthened customer reach among younger consumers, and consolidated product market share, laying a foundation for future full-category expansion in the household and personal care segments.

The most recent analyst rating on (HK:6993) stock is a Hold with a HK$3.00 price target. To see the full list of analyst forecasts on Blue Moon Group Holdings Ltd. stock, see the HK:6993 Stock Forecast page.

More about Blue Moon Group Holdings Ltd.

Blue Moon Group Holdings Limited is a Hong Kong-listed household and personal care products company best known for its liquid laundry detergents and related cleaning solutions. The group focuses on expanding its presence in concentrated liquid detergents and is increasingly targeting growth in the broader personal care market, including products such as foaming body washes, with a particular emphasis on younger, e-commerce-savvy consumers in China.

Average Trading Volume: 1,792,358

Technical Sentiment Signal: Strong Sell

Current Market Cap: HK$15.24B

For a thorough assessment of 6993 stock, go to TipRanks’ Stock Analysis page.

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