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American Rebel Holdings ( (AREB) ) just unveiled an announcement.
On December 26, 2025, American Rebel Holdings exercised an option to acquire an additional 2% fully diluted membership interest in RAEK Data, LLC for $1 million, paying entirely in 133,334 shares of its Series D Convertible Preferred Stock, a move that deepens its stake in the data company while preserving cash through stock-based consideration. Effective December 31, 2025, the company also entered into a sponsorship agreement with Tony Stewart–owned True Speed Enterprises granting it beer-category exclusivity to certain sponsorship benefits in exchange for 100,001 Series D preferred shares valued at about $750,000, and on the same date its board approved an amended and restated 2025 Stock Incentive Plan capping issuable common shares at 1,250,000, collectively signaling a strategy of using preferred equity to secure marketing rights, strengthen strategic investments and align employee incentives while managing share issuance limits.
The most recent analyst rating on (AREB) stock is a Sell with a $1.00 price target. To see the full list of analyst forecasts on American Rebel Holdings stock, see the AREB Stock Forecast page.
Spark’s Take on AREB Stock
According to Spark, TipRanks’ AI Analyst, AREB is a Underperform.
American Rebel Holdings is facing severe financial and operational challenges. The company’s financial performance is notably weak, with negative profitability and high leverage. Technical analysis indicates bearish momentum, and recent corporate events further exacerbate financial instability. The stock’s valuation is unattractive due to negative earnings and lack of dividends.
To see Spark’s full report on AREB stock, click here.
More about American Rebel Holdings
American Rebel Holdings operates in the consumer products and lifestyle sector, with activities that include branded offerings such as beverages, and it uses equity-linked securities like Series D Convertible Preferred Stock to finance marketing partnerships, acquisitions and incentive programs aimed at expanding its market presence.
Average Trading Volume: 3,542,916
Technical Sentiment Signal: Strong Sell
Current Market Cap: $5.05M
For a thorough assessment of AREB stock, go to TipRanks’ Stock Analysis page.