Down More Than 30%: Analysts Spot Attractive Entry Points in 2 Beaten-Down Stocks

At the heart of investing, the idea is straightforward – success comes from picking the right stocks. The strongest choices combine consistent execution in essential services with the ability to capture opportunities in fast-growing markets. What sets them apart is a healthy risk-reward balance, and the best portfolios don’t rely on just one of these traits; they weave them together into a diversified mix designed for long-term success.

That mix often includes a willingness to buy into beaten-down shares, where the lower entry price can set the stage for bigger gains once the business rebounds. But bargain hunting isn’t about chasing cheapness for its own sake – it calls for due diligence.

This is exactly where Wall Street’s analysts can help sharpen the picture. They know the difference between a stock that’s down and out and one that’s only temporarily in the doldrums, and they’re quick to point out names with real comeback potential.

With that in mind, we’ve opened up the TipRanks platform to find two such stocks – each down by 30% or more this year, yet marked out by the pros as offering an attractive entry point. Here’s a closer look.

Par Technology Corporation (PAR)

First up is a tech company that operates in the hospitality sector. PAR Technology offers a wide range of products – including software and hardware, as well as support services – to restaurant chains, resorts, and even Vegas casinos. The company’s tools allow users and hospitality operators to manage their money more efficiently, track materials and people, and better monitor their guest experience. The company has been in business since 1968, and brought in almost $350 million in revenue last year.

PAR boasts that its extensive technology solutions can fit hospitality providers at any scale. This inclupdes small independent restaurants to international dining chains to 5-star resort destinations. To give a few examples of recent business expansions by PAR: in mid-June, the fast-growing breakfast café chain Keke’s selected PAR as the provider for POS and payment technology solutions, as well as the hardware to back it up; in mid-July, the Race Way convenience retailer chose the PAR Retail platform to support its new customer loyalty and rewards program; and finally, in mid-August, the Taco Bueno chain announced that it will install PAR’s POS and hardware solutions across its 140 locations.

Altogether, PAR has approximately 100,000 technology installations with hospitality customers, in 110 countries around the world. On the restaurant side, PAR’s tech processes over 1.5 billion transactions every year, and enables a 6% savings for customers in food costs. The company’s loyalty platforms support over 221 million guests. PAR can make solutions available for the ‘front of the house’ and the ‘back of the house,’ for everything from formal dining to fast casual to drive-thru service.

We should note here that PAR’s stock is down 34% for the year-to-date, with the shares taking a sound beating following the recent Q2 results with investors worried about delays in implementation and the company’s cautious guide, even though revenue grew strongly and second-quarter earnings exceeded expectations.

In the quarter, PAR had total revenues of $112.4 million, up an impressive 43.7% year-over-year and beating the forecast by $1.39 million. Adj. EPS hit 3 cents per share – 3 cents better than had been expected, and up from a 23-cent EPS loss in 2Q24.

Andrew Harte, of BTIG, is impressed by what he sees and recommends investors make the most of an opportunity that has opened up here. Harte says, “We think PAR’s $100mm sales pipeline will enable the business to comfortably drive 15% + growth for the next several years. On top of that growth, PAR is competing for three ‘megadeals’ with top-20 restaurant brands, which are not included in the $100mm sales pipeline and could help push growth to 20%+. We think PAR is proving to be the premiere enterprise restaurant tech solution, similar to the way Toast is for SMBs, and as such deserves a premium multiple… We see the stock’s recent pullback as an attractive entry point and think growth is more likely to exceed expectations than fall short during the next year.”

Quantifying his stance, Harte rates PAR as a Buy, with a price target of $65 pointing toward a one-year upside potential of 35%. (To watch Harte’s track record, click here)

This stock has a Strong Buy consensus rating, based on 7 reviews that include 6 Buys to just 1 Hold. The shares are currently trading for $48, and their $72.67 average target price suggests a robust 51% gain in the year ahead. (See PAR stock forecast)

The Trade Desk (TTD)

The next stock we’ll look at is The Trade Desk, a tech company from Ventura, California. The Trade Desk works in advertising, providing advertisers and marketers with a digital ad platform designed to locate and address new audiences and grow brands. The global advertising market crossed $1 trillion in total value last year – making this an ever-expanding pie for ambitious companies to carve a slice.

The Trade Desk has created an objective media-buying platform, put together especially for the open internet. The omnichannel platform is designed to gain the maximum advertising efficiency from the full range of interfaces: premium streaming TV, e-commerce, online journalism, audio streaming, and podcasts – wherever people go online seeking information, services, or entertainment, advertising follows. The Trade Desk aims to keep that advertising relevant, for maximum impact and maximum return for the advertisers.

The company’s platform works from the demand side to enable data-driven advertising. Users are enabled to plan, execute, and measure targeted advertising campaigns based on relevant data. And where the rubber meets the road, every impression is relevant to maximize value with a minimum of wasted clicks.

The platform takes an audience-first approach; users should know their most valuable customers and target them precisely, based on the data. An omnichannel inventory of premium online ad tools gives access to the best of the internet. The Trade Desk platform makes use of AI to drive optimal decision-making for the best results. And advertisers can measure each campaign’s results based on realized outcomes to make sure that their media spend is lined up properly with their overall goals.

While the company’s ad platform is popular, The Trade Desk has had a difficult year. The stock is down 56% in 2025, after falling off two cliffs – one in February and one in August. The drops came on the heels of quarterly financial releases that disappointed Wall Street and investors, with the company showing a slowdown in growth. Let’s take a look at the August financial release.

That release covered 2Q25. In the quarter, TTD’s revenue hit $694 million, up 18.6% year-over-year and beating the forecast by $8 million. However, in the prior-year quarter, revenue growth came in at 26%. At the bottom line, the company’s Q2 non-GAAP EPS of 41 cents was about as expected.

The real problem was with the outlook; the company’s forward revenue guidance did not reassure, as the $717 million prediction for Q3 was slightly below the $717.12 million consensus – and would only translate to a 14% year-over-year gain, meaning a further slowdown in revenue growth, with the company also citing pressure from tariffs on ad spend. Additionally, The Trade Desk announced a change of CFO.

For Truist analyst Youssef Squali, the key here is that the company has paid attention to its most important strengths and kept its business sound despite the slowdown. Squali writes, “The underlying fundamentals of the business remain strong with several growth catalysts likely to drive growth reacceleration in FY26. These include CTV gaining share from linear TV, Kokai solidly on track to hit 100% adoption by year-end, international growing faster than the US, political tailwinds expected from the midterm elections, and the cumulative Retail Media partnerships reaching scale. All these should be helped by the recalibration of the sales team made late last year… As a multi-year growth compounder, TTD remains one of our favorite companies, enjoying leadership position as the DSP for the premium Open Internet.”

The analyst keeps his Buy rating on this stock, and his $100 price target suggests that TTD shares will appreciate by 92% over the next 12 months. (To watch Squali’s track record, click here)

This stock holds a Moderate Buy consensus rating, based on 27 recent analyst reviews that include 15 to Buy, 10 to Hold, and 2 to Sell. The stock is priced at $52.03, and its average price target, $74.52, implies a potential one-year upside of 43%. (See TTD stock forecast)

To find good ideas for stocks trading at attractive valuations, visit TipRanks’ Best Stocks to Buy, a tool that unites all of TipRanks’ equity insights.

Disclaimer: The opinions expressed in this article are solely those of the featured analysts. The content is intended to be used for informational purposes only. It is very important to do your own analysis before making any investment.