Analyst Maria Ripps of Canaccord Genuity maintained a Buy rating on Viant Technology, with a price target of $22.00.
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Maria Ripps has given his Buy rating due to a combination of factors, including Viant’s strong Q4 results and visible growth drivers. The company outperformed its own guidance on both revenue and adjusted EBITDA, with contribution ex-TAC growth re-accelerating and AI-driven bidding more than doubling, while diversified strength across verticals and channels underscores the durability of demand.
Looking ahead, Ripps highlights robust customer momentum, rapid adoption of IRIS_ID and the new Outcomes AI decisioning tool, and guidance that calls for accelerating, above-market growth into 2026. With expanding margins, incremental tailwinds from major upcoming events, and a valuation anchored by a $22 price target at a reasonable revenue multiple, she sees further upside supported by continued market share gains and improving profitability.
In another report released today, Needham also maintained a Buy rating on the stock with a $18.00 price target.
Based on the recent corporate insider activity of 38 insiders, corporate insider sentiment is negative on the stock. This means that over the past quarter there has been an increase of insiders selling their shares of DSP in relation to earlier this year.