Mattel Maintained at Buy as Analyst Trims Price Target to $22 but Sees Upside on Reaccelerating Growth

In a report released today, Andrew Didora from Bank of America Securities reiterated a Buy rating on Mattel, with a price target of $22.00.

Andrew Didora has given his Buy rating due to a combination of factors including Mattel’s better‑than‑expected revenue performance and an encouraging return to top‑line growth. He notes that sales are set to accelerate from the modest constant‑currency increase in the first quarter, and his 2026 revenue and EPS projections sit above the midpoint of management’s own guidance, signaling confidence in the company’s earnings power.

Didora also points out that while rising resin and transportation costs pose a risk, Mattel is partially shielded in the near term by inventory timing, forward resin purchases, and locked‑in freight contracts. Even after trimming his price objective to $22 to reflect a more mature and competitive toy market, his target implies meaningful upside from the current share price, which supports maintaining a Buy recommendation.

Didora covers the Industrials sector, focusing on stocks such as Alaska Air, Allegiant Travel Company, and Delta Air Lines. According to TipRanks, Didora has an average return of 0.0% and a 51.50% success rate on recommended stocks.